GTM Consultant
Samba TV
Mexico City, Mexico
MXN 1,900k-2,700k / year + Equity
What You'll Do
- Own the commercial strategy for Mexico: identify target accounts, build pipeline, and close initial deals across agencies, advertisers, and media companies
- Take a consultative approach to sales — educate the market on Samba's data, measurement, and audience solutions while adapting value propositions to local needs
- Develop and execute account plans for key prospects, manage the full sales cycle from prospecting through close, and maintain accurate forecasting
- Identify, evaluate, and negotiate strategic partnerships with local broadcasters, OEMs, data providers, platforms, and technology partners critical to Samba's Mexico infrastructure
- Map the Mexican media, advertising, and data ecosystem — understand who the key players are, where the opportunities lie, and what partnerships unlock scale
- Serve as the technical point of contact for prospects and partners — scope integrations, troubleshoot implementation questions, and translate Samba's product capabilities into client-specific solutions
- Provide technical pre-sales support: run product demos, respond to RFIs/RFPs, and build proof-of-concept solutions that demonstrate value
- Develop a comprehensive Mexico market entry strategy encompassing regulatory landscape, competitive positioning, data privacy compliance, partnership requirements, and revenue projections
- Build the operational foundation for Samba's Mexico presence — define processes, reporting cadences, and success metrics
- Provide regular market updates and strategic recommendations to Samba's international and executive leadership
Who You Are
- Entrepreneurial builder with 10+ years of commercial experience in ad tech, media, data, or SaaS — with a proven track record of launching products, entering new markets, and closing deals in Mexico or broader Latin America
- Commercially sharp and strategically minded: you've built pipeline, closed deals, and thought beyond quota to build something new, whether through a consulting, market entry, or strategic commercial background
- Technically fluent: you understand APIs, data integrations, programmatic ecosystems, and measurement methodologies well enough to hold your own in technical conversations and troubleshoot client implementations
- Deeply networked across the Mexican ecosystem: established relationships with agencies, broadcasters, platforms, and advertisers, including major holding companies such as Publicis, WPP, Omnicom, Dentsu, Havas, and IPG
- Knowledgeable about the Mexican media and data landscape: including the television ecosystem (broadcasters, OTT, pay TV, ACR/smart TV), audience data, cross-screen measurement, and data privacy regulations (LFPDPPP)
- Bilingual: native or professional fluency in both Spanish and English is required
- Self-directed and cross-functional: you operate with significant autonomy, set your own priorities, and collaborate effectively across sales, product, engineering, legal, and marketing, often across time zones
- Comfortable at the executive level: confident presenting to C-suite buyers and navigating complex, enterprise-level negotiations
- MBA or equivalent advanced degree from a top-tier program
Title
Consultant Mexico City - Revenue
25 %
$1,900,000.00
50%
$2,300,000.00
75%
$2,700,000.00
Variable
Market indicates 30/43/100% variable
Suggestions & Notes
All figures are shown in MXN and represent total on-target earnings (OTE), with the variable bonus included as a percentage of that amount, not in addition to it. This role is a combination of sales and business development, and combining both frameworks is necessary to accurately reflect its scope and level (90–95% match). The compensation has already been adjusted to be 40–60% lower than the equivalent NYC role and is positioned at approximately the 65th–85th percentile of the Mexico market. This positioning is intentional to attract top-tier talent and ensure success in a new, standalone business growth and development role.