Territory Sales Representative (Club Market - AZ, NV, NM)
Life Fitness
Join us as we empower the world to work out, creating healthier lives together.
At Life Fitness, we put the customer first, play as one team, and raise the bar in fitness innovation. We persevere, get it done, and inspire each other to live healthier lives.
We’re looking for a strategic, consultative Field Sales Representative to join our mission-driven team and partner with club operators across a newly defined territory. This is a unique opportunity to build from the ground up—we haven’t had dedicated coverage in this territory recently, and we’re excited to change that.
If you thrive in competitive markets, understand the business of fitness, and are energized by the chance to establish new relationships, open doors, and make an immediate impact, this role is for you.
The territory includes Arizona, New Mexico, and Nevada, with a preference for candidates based in the Greater Phoenix area.
What You’ll Do
Be a trusted advisor to club operators, helping them grow through premium fitness solutions.
Use storytelling and data to highlight ROI, operational efficiency, and member experience.
Leverage financial and leasing models to support club expansion and upgrades.
Build long-term relationships and influence key decision-makers in the fitness industry.
Execute a territory plan to grow existing accounts and win new business.
Spend at least 3 days per week in the field, engaging directly with partners and prospects.
Maintain accurate forecasts and CRM records to support business planning.
What You’ll Bring
3+ years of experience in field sales, account management, or community engagement—ideally in fitness or wellness.
Strong consultative selling and relationship-building skills.
A deep understanding of sales methodology and customer decision-making.
Experience managing large territories with organized, data-driven workflows.
Proficiency in CRM tools and forecasting.
Excellent communication and storytelling abilities.
A passion for delivering a premium customer experience.
Why Join Us
Competitive base + commission + quarterly accelerators
Car allowance, gas reimbursement, and company card
Full health benefits and 401(k) match
Fitness-forward, growth-focused culture
Remote flexibility with field-based engagement
Be part of a brand that’s shaping the future of fitness
#LI-REMOTE
At Life Fitness / Hammer Strength, we think customer first, play as one team, and raise the bar on fitness innovation—in the gym and in every corner of our facilities. We persevere and get it done, with a clear purpose to inspire each other to live healthier lives. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply.
Want to take the next step in your career? Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know.
Life Fitness / Hammer Strength offers a comprehensive package of benefits for full-time team members, including, but not limited to: a 401(k) savings plan with 4% employer match; medical, dental and vision insurance, parental, medical and military leaves of absence, paid time off, including 12 paid holidays throughout the calendar year, paid vacation days beginning at 13 days annually, paid sick leave as provided under state and local paid sick leave laws, company paid short-term disability and optional long-term disability, health savings account, health care and dependent care reimbursement accounts, employee and dependent life insurance and supplemental life and AD&D insurance, hospital indemnity; identity protection, legal services, adoption assistance, tuition assistance, commuter benefits, employee discounts, and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.
Life Fitness / Hammer Strength is an equal opportunity employer. All qualified applicants, including individuals with disabilities and protected veterans, are encouraged to apply. Life Fitness / Hammer Strength complies with all applicable federal, state, and local laws regarding employment, recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state, or local laws.
There continues to be a significant increase in phishing attempts across all industries where fraudsters are impersonating real employees and sending fictitious job offers to applicants in a scheme to obtain sensitive information. Please note that Life Fitness/Hammer Strength will never ask for your financial information at any part of the interview process, including the post-offer stage, and will only correspond through “@lifefitness.com” or "@indoorcycling.com" domain email addresses or “lifefitness@myworkday.com” for U.S. opportunities.
Life Fitness/Hammer Strength does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors.