About Doctours

Today, 100M Americans are forced to pick between forgoing the medical care that they need and taking on medical debt. At Doctours, we provide a third option: medical tourism. Our platform connects Americans with vetted and verified healthcare providers worldwide. We started with the hair, beard, and eyebrow transplant market but are hiring you to expand into fertility treatments, dental, orthopedics, and oncology. We’re a small startup with a mission to create a world where anyone, anywhere can access the best care without the barriers of cost or location.

Description of the Role

Medical tourism is a category most people don't know exists, don't trust, or quietly assume is a compromise. Someone has to find the story and make the world feel it. You'd own the brand from day one and define our narrative across every channel and format. The brief is simple to say and hard to do: make it cool.

• Own the Doctours brand and narrative from day one — define how the company sounds, feels, and is perceived

• Produce patient documentaries and turn clinical reality into something human

• Write creator briefs, lead earned media strategy, and manage creator partnerships

• Build and execute campaigns that launch new procedures and markets

• Develop editorial voice across founder and patient storytelling

• Span video, editorial, social, creator partnerships, and earned media — whatever format the story needs

• Use AI to supercharge everything you do

Skills

• Exceptional writing and storytelling — you can take complex or clinical topics and make them travel

• End-to-end content production experience — you've shipped campaigns and directed content, not just planned them

• Understanding of how narratives build across channels and formats

• Fluency with AI tools as daily creative tools — active use, not just awareness

• Editorial writing, copywriting, and brand voice development

• AI-assisted writing, research, and content workflows

• Content creation tools (design, video, publishing platforms)

• It’s a bonus if you've built your own audience — a publication, Substack, YouTube channel, or community

• Writing competitions, copywriting awards, or recognition is a bonus

• Documentary or long-form narrative video production is a bonus

• Graphic design or visual branding experience is a bonus

• It’s a bonus if you have experience building a brand or category from scratch

Characteristics

• Hard grinder — you work with intensity and take pride in outworking the problem

• Addicted to the dopamine of finishing tasks — you ship, you don't just plan

• You thrive in intense startup environments and find energy in the pace, not stress

• You want to be an entrepreneur one day, so you want to learn from the best today

• You want to build a network — you'll meet early engineers, investors, and operators up close

• Founder mentality — you think like an owner and move like an operator

• You'd rather invent a category than run someone else's playbook

• Strong creative taste and opinions about what works

Location

This is a full-time position, in-person at our San Francisco HQ (we can make exceptions for stellar candidates who want to work remote)

Benefits

• Competitive salary + equity

• A collaborative and supportive work environment

• The opportunity to make a massive impact at a growing company.