Bridg

bridg.com

Bridg is a subscription-based SaaS platform that provides brick-and-mortar retailers with advanced identity resolution and customer insights. By leveraging first-party data, Bridg enables retailers to identify unknown in-store customers, enhance personalization, and drive targeted marketing campaigns. The platform's unique value proposition lies in its ability to link point-of-sale transactions to individual customer profiles, allowing for precision targeting and measurable impact. With the Rippl data and media network, Bridg facilitates collaboration between regional retailers and advertisers, significantly expanding audience reach and driving revenue growth. The company has demonstrated substantial traction, including a 10x increase in targetable individuals and a 34% increase in conversion rates for its clients.