Avalara is looking for a Senior Event Manager to lead integrated event and field marketing programs that drive brand awareness, customer engagement, and pipeline growth. You will oversee a broad portfolio of experiences including industry conferences, trade shows, executive programs, customer events, partner activations, and regional field marketing initiatives. You will partner with Marketing, Sales, Finance, and Operations to deliver scalable programs that support our goals and enhance the attendee experience. You will report into the Director, Event Marketing.

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• You will lead end-to-end execution of conferences, trade shows, field events, executive dinners, webinars, customer programs, and partner activations across multiple regions and business segments

• You will manage event timelines, budgets, operational processes, vendor relationships, and onsite execution plans to ensure program delivery

• You will oversee event logistics including registration management, staffing, travel coordination, shipping, sponsorship deliverables, lead retrieval, and post-event follow-up processes

• You will analyze event performance metrics including attendance, engagement, sourced pipeline, influenced revenue, and return on investment to provide recommendations for future programs

• You will support mentorship and guidance across the broader events team while helping strengthen operational best practices

• 5+ years of experience managing conferences, field marketing programs and corporate events
• Experience leading complex event programs with ownership of budgets, logistics, timelines, vendor coordination, and onsite execution
• Familiarity with event management, marketing, and procurement platforms such as Salesforce, Marketo, Cvent, purchase order (PO) and purchase requisition (PR) systems, or similar tools
• Experience managing sponsorship deliverables, registration processes, agency and vendor relationships, and large-scale event operations
• Experience tracking and reporting on event performance metrics, budgets, and operational outcomes to support business recommendations

We embed AI in our workflows and products. Success here requires embracing AI as an essential capability.

• You'll bring experience using AI and AI-related technologies, ready to excel here.
• You'll apply AI every day to our challenges - improving efficiency, contributing solutions for your team, our company, and our customers.
• You'll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.

Pay Range Details

The base pay range(s) below are provided in compliance with state specific laws. Pay ranges may be different in other locations.

Colorado $100,300 - $160,500 (annually)
Washington $100,300 - $177,200 (annually)
California $100,300 - $194,300 (annually)
NYC $110,800 - $194,300 (annually)

The pay range above is the general base pay range for a successful candidate in the state listed. The successful candidate’s actual salary/wage may be based on various factors, such as geographic location, candidate experience and qualifications, as well as market and business considerations. This role is eligible for an annual bonus based on individual and company performance, depending on the terms of the applicable plan and the employee’s role.

AI is embedded in our workflows, decision-making, and products. Success here requires embracing AI as an essential capability.

• You’ll bring experience using AI and AI-related technologies, ready to thrive here.

• You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.

• You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.

Total Rewards

In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.

Health & Wellness
Benefits vary by location but generally include private medical, life, and disability insurance.

Inclusive culture and diversity
Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.

We’re defining the relationship between tax and tech.

We’ve already built an industry-leading cloud compliance platform, processing over 54 billion customer API calls and over 6.6 million tax returns a year. Our growth is real - we're a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world.

We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too.

We’re An Equal Opportunity Employer

Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.